The Goldenes Quartier – Vienna’s top address – is located in the heart of Vienna’s inner city. It’s one of the oldest areas of the city and a UNESCO World Heritage Site. Stylish, Viennese, exclusive and cosmopolitan, the district features contemporary architecture in a historic ambience: a unique shopping experience awaits you in a unique inner city location, in the middle of the pedestrian zone that extends the famous streets Kohlmarkt, Graben and Kärntner Straße up to the Judenplatz and the Hof: in the Goldenes Quartier, 20 international labels – most of them for the first time – are lined up like a string of pearls, more densely compressed than almost anywhere else in the world.

The Park Hyatt Vienna luxury hotel, unique retail and office spaces as well as apartments with spacious terraces, high-quality fittings and a spectacular panoramic view are located in a unique inner city location, in the middle of the pedestrian zone, which was created during the development and extends the famous streets Kohlmarkt, Graben and Kärntner Straße up to the Judenplatz and the Hof.
In the gastronomy area on Seitzergasse, the BAR CAMPARI, which was opened in early October of 2019, offers the inspiration of the Milan lifestyle combined with Vienna’s traditional gastronomic culture. The concept of a day bar, created by star designer Matteo Thun, provides a fresh culinary inspiration and attracts many high-quality customers to the Goldenes Quartier. The spatial design concept was inspired by the artist Fortunato Depero, whose strikingly futuristic black and white graphics have shaped Campari’s appearance since the 1920s.

© Franz Brück

When ranking international top cities, though, it’s not just flagship stores or luxury malls that count. Other factors such as safety, culture, ambience and history are equally significant. This is what’s so charming about the Austrian capital and the mixture it represents. You can stroll from shop to shop in the first district while visiting some of the exciting, world-famous museums and enjoying the ambience, cultural history and charm of the city of Vienna – a truly “golden pleasure” in the heart of the city.