Located in the heart of Vienna’s historic first district – one of the oldest parts of the city and a UNESCO World Cultural Heritage site – the Goldenes Quartier is the Austrian capital’s most desirable address. Stylish, exclusive, cosmopolitan and quintessentially Viennese, its contemporary architecture blends seamlessly with its heritage-protected surroundings. A unique shopping experience awaits in this unrivalled location in the middle of a pedestrian zone that extends from Kohlmarkt, Graben and Kärntner Strasse, three of the city’s best-known streets, to Judenplatz and Am Hof. Arranged like a string of pearls, various international designer labels have opened stores in the Goldenes Quartier. Most of them are making their debut on the Austrian market. Such a compact collection of designer labels, located in 100-year-old, heritage-protected properties in Vienna’s historic old town, is unmatched anywhere else in the world.

The grand opening of the luxury hotel Park Hyatt Vienna in 2014 prominently concludes the Goldenes Quartier development in the heart of Vienna. After careful and extensive refurbishment of the former Bank Austria headquarter, the famous architectural landmark shines like new. The Park Hyatt Vienna features 143 rooms (including 35 suites) and a large spa and fitness area. The former counter area houses a spectacular restaurant and a cosmopolitan bar.

© Franz Brück